Influencers and Disclosures: FTC Guidelines Influencers Should Know

Influencers and Disclosures: FTC Guidelines Influencers Should Know

Any full-time influencer can tell you that content creation is no easy job. If you are interested in content creation or you are a music artist interested in potentially endorsing products on your social media, there are a few things that you should know before posting any paid content. The Federal Trade Commission, also known as the FTC, has put into place certain guidelines for influencers when endorsing in order to battle against deceptive advertising.